Zympi is a smart mobile marketing platform that provides media and other
publishers with the ability to manage measure and track mobile content and advertising.
Use of the Zympi platform provides the ability to collect consumer behavior analytics
while maintaining consumer anonymity. We provide this data to our clients to enhance
marketing, advertising and product/service strategies.
We create custom apps for our clients that collect
data anonymously and work across all major Smartphone devices. The
distribution of these apps provides partner media companies and other publishers with the
ability to empower merchants to deliver content, ads and coupons by
proximity to store location, time of day, demographic and consumer
behavior profile.
Our platform also includes a loyalty/rewards component to help
merchants more deeply engage customers resulting in higher levels of
retention and increased average spend.
Ultimately, our state of the art business intelligence tools provide
our partners with a robust set of consumer behavior and lifestyle data
to dramatically enhance marketing efforts.
While Zympi can be used effectively by a variety of business verticals, our
focus is on media companies (newspaper, radio & television), municipalities
and chambers of commerce. Any company that provides service to local,
regional or national businesses will benefit from Zympi's ability to add
value for their small business clients and to add new and significant lines
of digital revenue.
Zympi provides publishers with a proprietary solution that enables their
small business (SMB) customers to increase revenue by using targeted mobile
marketing that collects passive data while protecting customer identities.